Branding - Editorial
The Book of Stories Cencosud is an anthology of stories written by members of the company together with their children. The design task consisted, in a first stage, in generating illustrations that accompany the texts, and then, designing and diagramming the book itself. The result was an editorial with children's language but also relevant for the adults who accompanied the writing process. With different rhythms and tones, according to the spirit of each story, the piece was designed, which was then delivered at a corporate event.